Whether you’re running a small business or large, you must have an active and powerful social account. Though there’re many social platforms, with over 1 billion monthly active users, Instagram is considered the best social platform for people who want to promote their brand or business. 

While scrolling through other social platforms like Facebook, you might have seen many spam links or contents in the posts’ caption and comment section. Due to this, IG doesn’t allow users to have clickable links in their posts. Like many people, you may think, what if it doesn’t allow to have links?

Fortunately, Instagram allows us to have only one clickable link in the bio section. I know, it’s minimal but much better than being nothing. In this post, I will discuss Linktree– an Instagram bio tool used to create landing pages so you can house multiple contents, such as videos, images, blogs, products, affiliate links, and more. 

What is Linktree?

Linktree is the first  Instagram bio tool. This is 100% free to use. It allows users to create a unique link to house their collection of links. In other words, users can create landing pages to house all the content they are trying to get their audience to. 

It’s very easy to setup. Just sign-up and create your landing page. Once you create, copy, and paste its URL into your bio section. When your audience clicks on it, they will be redirected to your custom page- hosting all your content on a single page. 

Moreover, you can customize your landing pages as per your desires. Linktree is an excellent solution that helps you save time. Now you don’t need to change your link whenever you upload a new post, photo, or video. 

According to some people, Linktree helps you make money. They’re valid to some extent. With Linktree, you can connect your Instagram audience to your product pages, social accounts, affiliate links, YouTube channel, and everything you want to connect. This way, you can drive sales from Instagram to your brand. 

Linktree Features

It offers a free and paid plan. The free plan is limited; however, it gives access to a few custom themes, unlimited links, integrations with Amazon, Google analytics, & Mailchimp, 24/7 customer support via email, phone call, and live chat. On the other hand, the paid plan offers the following excellent features;

  • You can add unlimited links
  • Plenty of Linktree themes
  • You can remove Linktree branding
  • Custom UTM parameters
  • Change the title of your Linktree
  • Facebook pixel ID
  • Plenty of customization options
  • Leap link facility

Linktree Pro starts from $6 per month. Depending on your plan, you can see your lifetime Linktree clicks and views along with CTR. Do you know? Short links without a branded or custom domain are considered spam links by Instagram. Unfortunately, Linktree is unable to provide short links with a branded domain. This makes Linktree unsafe to use in 2021. 

Instagram is continuously marking the Linktree links as spam, so they’re getting banned. This may dramatically leave a harmful impact on your business. So, it will be good to look out for a Linktree alternative. 

Linktree alternatives

Due to this pain point, some Linktree alternatives come into play to solve this users’ pain point. These alternatives may be better than Linktree. Let’s proceed here to take a quick look at the following alternatives. 

LinkBook bio tool

This is one of the best Linktree alternatives providing premium features at zero cost. LinkBook is 100% free for individuals. Unlike Linktree, it includes custom domains to protect your links from getting spammed by Instagram. Moreover, it has email integrations with Mailchimp. 

Not only that, but it also integrates with Facebook pixel and Google analytics. Using LinkBook, you can create a unique landing page in under one minute. You can add animated effects to your links to make them supercharge. Here are some of its awesome features;

  • It offers a permanent free plan 
  • UTM parameters
  • In-depth statistics
  • It provides advanced link tracking
  • Link scheduling and many more. 

If you want some advanced-level features, you have to purchase its paid plan. 


Shorby is the second most famous and one of the best Linktree alternatives. Unfortunately, it has only paid plan. So if you want to enjoy Shorby’s features, you have to go for a pro version. It allows users to create mobile-optimized smart pages to host all their content.

These pages can be customized, and users can add a custom background, colors, fonts, buttons, images, videos, GIFs, text blocks, animated avatars, and more. Shorby provides a branded URL shortener so you can add tracking pixel-like Facebook pixels to show ads on multiple platforms. 

Shorby comes with the following features;

  • You can add unlimited links
  • Dynamic feeds
  • Link tracking and retargeting
  • Social icons and messenger buttons


IITSWEB is the Chief Business Development Officer at IITSWEB, a Magento design and development company headquartered in Redwood City, California. He is a Member of the Magento Association and an Adobe Sales Accredited Magento Commerce professional. Jan is responsible for developing and leading the sales and digital marketing strategies of the company. He is passionate about ecommerce and Magento in particular — throughout the years his articles have been featured on Retail Dive, Hacker Noon, Chief Marketer, Mobile Marketer, TMCnet, and many others.

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